The Invisible Branson Book

Sir Richard Branson is a business rock star in every sense. He has the charisma to attract customers and prospects like a magnet. By making himself the visible personification of his brands he has taken it to height of presence few, if any other brands can hope to match.
Branson has made himself the the heart and soul of his brand. Just as there was only one Elvis, there’s only one Branson.
The Virgin brand and Richard Branson build and sustain each other, creating a force far greater than either could achieve individually.
The principles behind the stunning Branson/Virgin success are surprisingly simple. Better still, they can be implemented by YOU — whether you are a home-based entrepreneur or run a major business.
The Invisible Branson shows you how to navigate the many invisible barriers in your way - especially your own attitude and perceptions - and how they drive your decisions and actions.
In The Invisible Branson, authors Louise Woodbury and William de Ora have identified the essential steps that will help you discover and overcome the unseen, often self-created barriers that stand between you and becoming a business rock star.
It’s Easier Than You Think
You too can bring out your inner Branson, by understanding Sir Richard’s very clear and purpose-driven thought process and how he sees through problems to uncover the success opportunities beneath.
With this new understanding gained from The Invisible Branson, you’ll be able to lay the foundations for your success journey far more simply and effectively than you had ever thought possible.
Essential reading for all entrepreneurs
The Invisible Branson is essential reading for all managers and entrepreneurs—no matter what the present size of your enterprise. Its clear insights into the Branson ‘method’, supported by those of the authors themselves, show how the path to success through a strong, personalized business and brand presence are there for the taking.
A deceptively easy read, The Invisible Branson is a vital first step on the ladder to business success through bringing out the invisible Branson in you!
Each page will reward you with immediately actionable insights and tips that salute Sir Richard’s success while showing you how to create your own.